ISA Hardware participated in the EMEA's largest IT distribution channel event – DISTREE XXL

With its compelling mix of professional networking opportunities, pre-scheduled one-on-one meetings, workshops and world class speakers, DISTREE XXL 2008 will once again unite ICT distribution executives from 80-plus countries throughout EMEA at the Hotel Rey Juan Carlos I in Barcelona from January 27th to January 30th 2008.

More than 4,000 pre-arranged one-on-one meetings between vendors and distributors have been confirmed for this year’s DISTREE XXL. An anticipated 2,000 additional meeting requests will be processed by the XXL ‘Matching Squad’ during the event itself.

This year's sponsors included AMD as Platinum sponsor, Port, Samsung, and Gail as Gold sponsors and InWin, Trust, Toshiba and Ingo as its Silver sponsors.

DISTREE XXL gives direct access to more than 500 senior channel executives, representing the fastest-growing, most dynamic distributors in EMEA - from Western Europe, Central and Eastern Europe, Russia and the CIS and also the Middle East and Africa.
 
DISTREE XXL is a full service event: you receive all distributor profiles in advance; organizattors handle all one-on-one meeting requests; provide a dedicated meeting area; arrange all the meals and evening activities - remove the organisational and logistical burden, leaving attendees free to focus on customer meetings.

DISTREE XXL offers the perfect balance between the privacy and comfort of a high-level conference and the breadth and depth of a trade show audience. Format allows to accomplish a full sales cycle in just four days. DISTREE XXL is different from a trade show in the sense that you interact with a core group of executives over a four-day period. If there is interest on both sides, you can make significant business progress during the event, and even be in a position to finalize deals before the end of DISTREE XXL.

For more information, visit http://www.distree.com/xxl/